Myrtle Beach, S.C. is ground zero for a rash of recent disappearances involving young people, according to the Associated Press.

Just the kind of publicity a struggling tourism economy was hoping for, right?

“Every time we turn around, there is another case,” a North Carolina woman who helps track missing persons told the wire service.

Yikes …

And while there is nothing (yet) to suggest anything beyond random misfortune in these disappearances, the head of the Wilmington, N.C.-based CUE Center for Missing Persons told the AP’s Jeffrey Collins that she’s been encouraged to relocate to South Carolina.

“They are telling me I should just move my office down here these days,” she told the wire.

The latest young person to disappear? Twenty-year-old Heather Elvis, last heard from on December 17. Elvis’ car – a green 2001 Dodge Intrepid – was discovered two days later at a boat landing near Socastee, S.C.

Here’s a picture …

heather elvis

Anyone with information regarding Elvis’ disappearance is encouraged to contact the Horry County Police Department at 843-915-5350.

And obviously let’s keep all of these missing people (and their friends and family members) in our thoughts and prayers …