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Consumer Comfort Up Modestly … Still Hovering At Annual Lows

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RETAILERS LOOKING FOR RAY OF HOPE THIS HOLIDAY SEASON … 

The good news? Consumer comfort posted a modest uptick this week …

The bad news? It’s still hovering at its lowest levels of the year …

“Consumer sentiment stabilized but failed to recover from its recent losses,”  the tabulators of the latest installment of Bloomberg’s Consumer Comfort Index (.pdf here) noted.

The CCI -which measures consumer comfort on a scale of zero to 100 – stood at 40.1 last week.  That’s up modestly from the previous week’s 39.6 reading, but well off its post-recession peak of 47.9, reached back in April.

Compilers of the index also observed that Americans’ ratings of their personal finances were at their lowest point since mid-August.

Take a look …

cci

What’s driving this pessimism?

“Labor force participation is near a 38-year low, wages remain stagnant and consumer spending is weak,” the analysts concluded.

Indeed … not the sort of environment retailers are looking for as the 2015 holiday shopping season enters its homestretch.

Compiled weekly since December 1985, the CCI is based on 1,000 national random-sample landline and cellular telephone interviews, 250 per week (in a four-week rolling average).  Its record high of 69 was reached on January 16, 2000.  Its record low of 23 has been recorded on four separate occasions – most recently June 21, 2009.

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