CHARLESTON-BASED REALITY TV SHOW DRAWING BIGGER AUDIENCES
Bravo’s Southern Charm reality television show is saving the best for last – at least as far as its initial Nielsen ratings are concerned.
The latest installment of the Charleston, S.C.-based docudrama drew 1.08 million viewers on Monday night – up from the 1.06 million it drew the previous week. That’s well above the 710,000 and 730,000 viewers the show drew for its second and third episodes back in March.
We credit that increase on the decision by the show’s producers to more prominently feature Kathryn Dennis … who we were raving about as a future star four years ago.
Dennis and her boyfriend – fellow Southern Charm star and former S.C. Treasurer Thomas Ravenel – recently announced the birth of their daughter, Kensington Calhoun Ravenel.
Also starring on the show? Former Real World San Diego star Cameran Eubanks (above), who has become a fan favorite.
Obviously Nielsen’s overnight ratings are just one component of its measurement tools – as the company also provides three- and seven-day DVR ratings, 30-day ratings, multi-platform ratings and Twitter ratings.
Once we’re a month out from Southern Charm‘s season finale, we’ll go back and take a look at each of those ratings – which network executives will lean on heavily in determining whether to green light the series for a second season.
So stay tuned … #Charmageddon may be here to stay!